Powerpoint
‘I love working with Paul. He always understands the brief and asks the right questions. I’m always grateful when he offers his professional expertise.’
HEATHER VAN DER MERWE
GROUP ACCOUNT DIRECTOR CHERRY THINKING
Getronics - ISG
'A whisper is louder than a shout'
I prefer to use less colour as I believe it usually creates more impact. On this deck for example the green really stands out against the tones of black and white.
Eisai - Life Modules
'Bring it to life'
When dealing with info-heavy or dry subject matter it is a good idea to use various visual tricks to make it more appealing. Here are examples of graphic icons, charts, tables and road maps.
Cherry Thinking
'Follow the brand guidelines'
When following branding it is important to keep the right look and feel when creating new ideas. In this case there were a few infographics needed, this is where colour themes and tints are very useful.
